Articulating the GEMINI model of entrepreneurial innovation in Canada

Abstract

This research used a comparative case study methodology to closely examine an emergent phenomenon in the field of entrepreneurship. The literature review examined interconnected shifts in social values, evolving technology, and economic geography systems that have contributed to this emergent phenomenon. The study sought to better understand the qualities, goals, and perceived needs of a purposive sample of entrepreneur business founders in Canada, as well as the drivers guiding the formation and characteristics of their advanced technology-enabled organizations, to determine if a distinct model of entrepreneurial innovation existed. The study results affirmed many aspects of the observed phenomenon and provided new details about this distinctive model of entrepreneurship. Given the name GEMINI (an acronym meaning global entrepreneurial micro-niche innovation), this model comprises independent-minded founders with a keen sense of vocation who derive deep meaning from work-life integration, collaborative business building, personal development, and community legacy. Their typically bootstrapped, world-class organizations are formed through an iterative effectuation path to business model refinement, resourceful product design, solid business performance metrics, and a lasting impact on their international industries and communities. Although the stereotype of the young, Silicon Valley–style, high-tech-startup founder and his fast-growth company is still a prevailing discourse in media, political, business, and educational circles, the lived reality in this new model of entrepreneurial innovation is distinctly different from almost all aspects of this construct. Furthermore, public funds continue to be funnelled into a myriad of entrepreneurship strategies and programs—often without significant or sustainable economic community impact. Eighteen recommendations are made to reform related Canadian public policy, programs, and funding to support the development of more GEMINI model founders and businesses.