Browsing Masters Theses by Author "Brown, Jami Lynne"
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How connectivity motivates behaviour change : gamification as an effective social media platform for BC QuitNow Services
Brown, Jami Lynne (2014-07-23)Helping male tobacco users quit tobacco use by providing novel ways to engage with them has been a long and difficult process for tobacco cessation services such as BC QuitNow. With the explosion of technology in today's ...